As we worked our way through the pandemic’s many obstacles, we were ultimately able to get back to sports in 2021. As we near the year 2022, the sports sector is poised for major disruption due to technological advances that are impacting sports both on and off the field.
It’s no secret that today’s sports sector is heavily influenced by technology, from athlete recruiting and identification to marketing and control. This year, we’ve compiled a list of tech forecasts for the sports industry, as well as how they’ll affect upcoming events such as the Champions League, the community, in general, and the fans.
Better Artificial Intelligence
All major sports disciplines are already using AI-based systems because AI is simply technology that mimics humans’ ability to sense, understand, and act. Computer vision-powered cameras and wearable sensors all employ AI to process data and generate forecast models for the future.
At the same time, speech and text recognition can be used to acquire information about the mood of the audience. Sports, on the other hand, are expected to be further transformed by AI in 2022.
Data-driven businesses, including gaming, will benefit from artificial intelligence’s impact on the online betting Singapore industry. Increasingly, artificial intelligence (AI) algorithms are being utilized to increase the accuracy of sports forecasts, such as the winner or final score.
The merge of the virtual and real world
Athlete data collection and analysis, AR and VR technology, sports gambling and betting platforms, and, most recently, the advent of NFTs have all contributed to the ongoing and profound transformation of sports through digitalization.
Organizations in the sports industry and the media are attempting to merge the best of the real and the virtual worlds. They’re doing this by incorporating digital elements into live events, such as social media interaction. They’re also attempting to transfer the excitement and spontaneity of in-person encounters to the virtual world.
Over the last few years, the usage of virtual reality and augmented reality in sports and many online gambling Singapore platforms has grown, with new apps for learning and exercise, broadcasting, in-venue experiences, and more. AR applications are increasing in number as the 5G network and its low-latency features become more widely available.
Historically, sports have had the ability to go beyond “the game” and reflect on our society as a whole, showing us our successes and failures alike. This is a responsibility that sports leagues, groups, and individuals have taken on, and it has had a positive impact on the communities in which they operate.
The sports industry will continue to advance in 2022 and beyond, emphasizing more on the well-being of athletes, the community, as well as the environment.
The Green Sports Alliance, for example, is encouraging more environmentally-minded companies, supporters, and professional organizations, such as the NFL, to become more environmentally conscious. Sports leagues around the country now have green projects and are working to lessen their environmental footprint.
A bigger Esports landscape
Esports will continue to develop in 2022, demonstrating how conventional sports are adapting to the digital revolution and attracting new fans.
At present, Esports has a market capitalization of $1.8 billion, but it is predicted to reach $2.5 billion in revenue in the coming year, making it one of the few sports entertainment companies to prosper financially in the face of a global pandemic.
The fan experience is also evolving as a result of new technological developments. For many real-life events such as the World Cup or the Premier League, companies have already teamed together to deliver excellent connections at stadiums, fan zones, airports, and other tourist hotspots throughout the venue.
Live events will be streamed in high definition and social networking services will be provided in response to the growing importance of digital as a fan experience. In order to fulfill the evolving requirements and desires of fans, more stadiums will certainly follow suit.